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Designer Spotlight: Stitching Elf Store

September 24, 2026 by Sarah White

Stitching Elf Store is a small Etsy shop based in Ukraine with patterns that tend toward the floral, with lots of Christmas patterns and a few cats along the way, too. 

The largest category in the shop is “flowery pattern,” which includes floral designs, samplers and a few seasonal projects with text. I liked this Enchanted Poppies design because it reminds me of the colors of Ukraine. 

The pattern is 68 by 145 stitches and uses 24 colors, thanks to the kind of watercolor effect of the petals and leaves. On 14 count fabric it comes out to 4.9 by 10.4 inches, or 12.3 by 26.3 cm. 

Another large collection is Christmas patterns, which is heavy on sampler style designs, a couple of Christmas trees with different designs in the layers, some Christmas-themed biscornu patterns and a stocking with a chat and a bird on it. 

Other pattern highlights include a scattering of Valentine’s Day, Halloween, St. Patrick’s Day and Easter patterns. The simply flowers series includes large, graphic flowers in bold colors. There are two sampler projects with a bird and a cat along with traditional flowers, and the purr cats patterns include larger cats with big, fluffy tails and more big, bold flowers. 

I particularly like the St. Patrick’s Day designs that feature shamrocks and thistles and Irish blessings. They’re traditional looking but also different enough to be interesting, if that makes sense. 

You’ll also find a few more biscornu patterns (see more about biscornu here) and a couple of Ukrainian floral bookmarks. 

The patterns are pretty, with a mix of traditional designs and more modern designs. Give them a look over at Stitching Elf Store on Etsy. 

Do you have a favorite cross stitch designer (or design patterns yourself) who should be in the spotlight? Let me know by leaving a comment with their shop link and a little bit about why you love them. 

[Photo: Stitching Elf Store]

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Cross Stitch Keychain Patterns

One little cross stitch project that’s fun to make, use and give as a gift is a cross stitch keychain. There are lots of different styles of keychain you can make with a cross stitch element, so let’s take a look at a few ideas for a cross stitch keychain. 

I love the long key fob style keychains as a medium for cross stitching. This lemon pattern from Stitched by Brook calls for 18 count fabric and comes out 6.9 inches long by 1.1 inches wide (that’s about 17.5 by 2.8 cm). It’s 125 by 21 stitches and uses five colors. 

This floral keychain cross stitch pattern from (not so) Modern Millie is a great one because it walks you through how to turn your strip of cross stitch into a keychain using felt backing and some basic hardware. There’s a full shopping list in the project if you need help knowing what to buy. 

You can also find cross stitch keychain kits that are like a little plastic frame for your stitching. This one from Rouge Stitchery is a full kit for the Home Sweet Home Keychain. The kit includes cross stitch fabric and thread, coordinating fabric for the back of your keychain and the keychain itself, as well as the pattern. 

Another option is to stitch a shape and have your keychain be that shape. For example these double sided cat keychains from Hobbyist RAF, which include a tutorial video to help you put them together. Or how about some Poekmon cross stitch patterns designed for keychains, like these from Video Game X Stitch? 

Of course you can also use any mini cross stitch pattern you like, or draw your own, to fit in the space of a purchased cross stitch keychain blank. I love these rounds ones from Rustic Reflectio Store, or you can stitch onto a blank like these from Wonder Stitch UA. 

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