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Designer Spotlight: Bella Rose Craft

May 17, 2025 by Sarah White

The designs from Bella Rose Craft look like they would be good for beginner cross stitchers and others who like relatively simple and small designs that are quick to finish for gifts or decor.

I’ll mention up front that this Etsy shop based in Indiana has no organization whatsoever. There are two categories: kits and patterns. So it’s a bit of a treasure hunt to find what you might be interested in.

As mentioned there are lots of minis and small looking projects with simple lines and minimal colors. There are holiday projects, animals, summer motifs like palm trees and beach umbrellas, a bathtub with a rubber duck, some text based designs (like hoppy spring and merry and bright), some biblical and religious designs, flowers, bunting and more.

On a site like this its difficult to pick something representative of the whole page, but I liked this bees and beehive design, so it’s the one I picked to share. This one illustrates a lot of my general points about the patterns from this shop. It’s small (2.79 by 2.57 inches, or about 7 by 6.5 cm on 14 count fabric), it looks like it’s all whole cross stitches and probably uses only six colors, and a couple of colors are only used for a handful of stitches.

Of the 300 plus cross stitch patterns available as of this writing, 140 are also available as cross stitch kits. These would be great to give as gifts if you’re trying to get someone interested in cross stitching. The kits include the pattern, fabric and floss, and you can choose to have it include a needle or not. The hoop is not included but the patterns explain what kind of hoop is shown if you want to get one to match.

So if you’re looking for cute, beginner friendly patterns for yourself or you’re trying to be a crafty enabler for someone else, check out Bella Rose Craft on Etsy.

[Photo: Bella Rose Craft]

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Have you read?

Book Review: Merry Stitchmas

It might seem a little early (if you’re reading this when I’m writing this) to be thinking abut the holiday season, but cross stitching takes time, and if you want to stitch a bunch of gifts or decor for the season, that’s going to take some time. 

Merry Stitchmas by Emma Congdon is here to inspire you to get your holiday stitching started, with 24 fun and colorful designs. You’ll find wall hangings, ornaments, stockings, bunting, greeting cards and gift tags, cute letters made out of decorated gift boxes, another set of drop shadow letters, stylized snowflake hoop art and more.

There are folk art figures, a festive patchwork and plenty of word art, with lots of bold and not always traditional colors to go around. 

Some of my favorites include the bold graphic lettering on the ho, ho, ho bunting banner and the collection of little stamps, which she shows all stitched together but would also be cute stitched as individual gift tags or you could even make a stitched card with a fabric envelope and use one of these as a stamp. 

The charts are large and colorful and provide options for personalization and spelling preferences. One design says “My favorite color is Christmas lights” and it includes charts for both British and American spellings. Rows are numbered and the color key is in the center of the page spread, which could make it a little hard to read (I reviewed this in PDF so I’m not sure if the margin is big enough to keep the key out of the gutter). 

The back of the book includes instructions for how to stitch and read charts as well as making up instructions for finishing projects in the various ways shown in the book such as a wall hanging, framed picture, stockings, a pillow, hoop art and gift tags. There are also templates in the back for the shapes used.

This is a sweet book for people who like their holiday decor a little traditional but a little modern at the same time. 

About the book: 136 pages, paperback, 24 patterns. Published 2025 by David & Charles. Suggested retail price $24.99.

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