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Designer Spotlight: Bella Rose Craft

May 17, 2025 by Sarah White

The designs from Bella Rose Craft look like they would be good for beginner cross stitchers and others who like relatively simple and small designs that are quick to finish for gifts or decor.

I’ll mention up front that this Etsy shop based in Indiana has no organization whatsoever. There are two categories: kits and patterns. So it’s a bit of a treasure hunt to find what you might be interested in.

As mentioned there are lots of minis and small looking projects with simple lines and minimal colors. There are holiday projects, animals, summer motifs like palm trees and beach umbrellas, a bathtub with a rubber duck, some text based designs (like hoppy spring and merry and bright), some biblical and religious designs, flowers, bunting and more.

On a site like this its difficult to pick something representative of the whole page, but I liked this bees and beehive design, so it’s the one I picked to share. This one illustrates a lot of my general points about the patterns from this shop. It’s small (2.79 by 2.57 inches, or about 7 by 6.5 cm on 14 count fabric), it looks like it’s all whole cross stitches and probably uses only six colors, and a couple of colors are only used for a handful of stitches.

Of the 300 plus cross stitch patterns available as of this writing, 140 are also available as cross stitch kits. These would be great to give as gifts if you’re trying to get someone interested in cross stitching. The kits include the pattern, fabric and floss, and you can choose to have it include a needle or not. The hoop is not included but the patterns explain what kind of hoop is shown if you want to get one to match.

So if you’re looking for cute, beginner friendly patterns for yourself or you’re trying to be a crafty enabler for someone else, check out Bella Rose Craft on Etsy.

[Photo: Bella Rose Craft]

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Have you read?

Book Review: Stitch Alphabets & Numbers

I came across a post recently from Lord Libidan wondering about where all the good cross stitch alphabets have gone. While you can find lots of fonts on Etsy (and I even shared a few good cross stitch fonts recently) it can be difficult to know exactly what you’re getting when you buy a pattern for an alphabet online. You might find just what you want but it’s the wrong size, or maybe everything is plain and you want something fancier. 

One option is to hit up your local library for cross stitch books. If you’re looking for large, fancy lettering to use as a stand alone for projects, I found Felicity Hall’s Stitch Alphabets & Numbers on the shelves at my local library.

This book includes lots of guidance in terms of materials, how to stitch and ways to use lettered projects, from simple framing to making alphabet blocks, pillows and a stretched canvas. 

There are three sets of letters and three sets of numbers in this book. The circus letters are colorful and include circles and other details inside the letters that make some of them look like faces. They come in a variety of widths but are all 80 stitches high (making them 5.7 inches, or 14.5 cm tall on 14 count fabric.

Woodblock letters vary from a straightforward, blocky H to a G that looks like a fish tail, and they’re designed to have details in the background. There are all 80 by 80 stitches. Shadow letters are blocky with a drop shadow in a color; they vary in width but are 55 stitches tall. All the letter fonts also include an ampersand. 

The number fonts include screen print numbers, which are worked in two colors that look sort of like printing; vintage numbers, which have flowers inside the numbers that also have a striped shadow; and floral numbers, where the number is a solid color surrounded by flowers and vines. These are all 79 by 80 stitches, while the vintage ones are 55 by 55 and the screen print ones vary in both width and height. 

These aren’t the sorts of letters you’d add to another project, but if you want to stitch a single letter, a monogram, a short word or the table numbers for a wedding, this book offers some fun options and nice project ideas for how to use them. 

About the book: 128 pages, paperback. Published 2014 by David & Charles. Suggested retail price $24.99.

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